• Advent Calendar
    We're giving away 100s of prizes! All you need to do is click and enter!
  • Crx Header
    Delicious Croissant
  • Choux aux Fruits
    Choux aux Fruits..Like nothing you have ever tasted before!
  • New Pitch Logo
    PITCH has a fresh new look!
  • Macarons
    Elegant macarons which are deliciously indulgent
  • Pal Header
    Pains au Lait, made using our unique levain
  • Doh to Go Chocolate
    Not Your Average Doughnut!
  • Palcc Header
    Our same delicious Pains au Lait, but with yummy dark chocolate
  • Pains Au Chocolat Crème Patissière
    Pains au Chocolat à la Crème Patissière...Available from Sainsbury's

French Family Bakery Since 1936

Our story was started in 1936 by Gabriel Pasquier in a small village bakery in Les Cerqueux, France. In 1974, his sons began building the family business into Brioche Pasquier, which now employs over 3,000 people worldwide.

Today we raise our dough using our own traditional 'levain'. Levain is a natural raising agent that adds to the flavour and the consistency of our dough. Today, we still use follow the same baking methods that Gabriel used to deliver our unique taste. 
We ensure that all our recipes are free from artificial colours, flavours and hydrogenated fats.

With over 4 million Brioche Pasquier products enjoyed every day, it is little wonder that we are the No.1 brand in the brioche market. Bon Appetit!

Having trouble pronouncing our name?
Here's a helping hand, say it as you see it:{Bree-osh Pah-ski-ey}